Mar 1, 2024 | Entrepreneurship, Marketing, Networking
This blog was written by Robb Zerr. We remember Robb’s legacy with Commerce and OEDC. Maybe you’ve heard it referred to as the Pareto Principle or the 80/20 rule. Focusing on your top 20% of clients isn’t a new concept, but it’s one that’s often forgotten or ignored....
Feb 2, 2024 | Education, Entrepreneurship, Marketing
Artificial Intelligence certainly isn’t the death knell many predicted. If harnessed correctly, it’s much more a tool than a threat. Below I’ve outlined FREE (mostly, at least in the beginning) AI tools which I’ve tested and recommend to small businesses. 1....
Jan 2, 2024 | Community Activities, Entrepreneurship, Marketing, Starting a Business
This post was written by Robb Zerr. We remember Robb’s legacy with Commerce and OEDC. Making and keeping business resolutions for the coming year is a powerful strategy that can propel your toward greater growth and success. In an ever-evolving business landscape,...
Aug 1, 2023 | Education, Entrepreneurship, Marketing, Mentoring, Starting a Business
This post was written by Robb Zerr. We remember Robb’s legacy with Commerce and OEDC. Take a second to answer the below questions. Are you human? Does your heart beat? If you answered yes to both questions, chances are you stink at both sides of interviewing. And...
Mar 2, 2023 | Entrepreneurship, Marketing, Rebuilding a Business
A common perception is most entrepreneurs are gamblers by nature. While I think this is true, there’s more nuance to it. Most successful entrepreneurs aren’t betting on a game of pure blind luck like roulette. You’ll find them perhaps at the Blackjack table, a game...
Oct 4, 2022 | Education, Entrepreneurship, Marketing, Starting a Business
We’ve all seen wickedly smart, creative and successful people torpedo their small business into the ground. They typically look upon their strategic business plan as a straight, unfettered, golden path to success. Their entrepreneurial hopes and dreams march in unison...
