by Robb Zerr | Feb 2, 2024 | Education, Entrepreneurship, Marketing
Artificial Intelligence certainly isn’t the death knell many predicted. If harnessed correctly, it’s much more a tool than a threat. Below I’ve outlined FREE (mostly, at least in the beginning) AI tools which I’ve tested and recommend to small businesses. 1....
by Robb Zerr | Nov 1, 2023 | Education, Entrepreneurship, Uncategorized
I’m solidly Gen X (who cares, whatever) and have for decades worked with various generations including some Silent Gens, many Boomers, scads of Millennials, and now, Gen Z. A few years ago, I started to work with my first clients from Gen Z who were entering the...
by Robb Zerr | Aug 1, 2023 | Education, Entrepreneurship, Marketing, Mentoring, Starting a Business
Take a second to answer the below questions. Are you human? Does your heart beat? If you answered yes to both questions, chances are you stink at both sides of interviewing. And you’re not alone. Interviews are unnatural. They aren’t normal for human physiology....
by Robb Zerr | Nov 4, 2022 | Education, Entrepreneurship
Almost two-thirds of small businesses were hiring or trying to hire in September, according to a report from the National Federation of Independent Business (NFIB), but 46% reported they couldn’t fill those job openings, well above the 48-year historical average...
by Robb Zerr | Oct 4, 2022 | Education, Entrepreneurship, Marketing, Starting a Business
We’ve all seen wickedly smart, creative and successful people torpedo their small business into the ground. They typically look upon their strategic business plan as a straight, unfettered, golden path to success. Their entrepreneurial hopes and dreams march in unison...
by Robb Zerr | Jul 5, 2022 | Education, Entrepreneurship, Intellectual Property, Marketing, Starting a Business
Most creatives are in the idea business and our currency is often naivety in our own worth. We tend to think we can’t possibly be the first person to come up with an original thought, recipe, tattoo, line of code, slogan, illustration or music hook. Surely it’s all...
