by Robb Zerr | Jul 2, 2024 | Marketing
Starting a business is relatively easy. At least when you compare it to getting people to walk through your door, push the buy button on your website or pony up some hard-earned dollars for a subscription. That requires a complex mix of marketing, advertising, and...
by Robb Zerr | Jun 3, 2024 | Reporting and Taxes
It’s not often that we do a blog that mentions small businesses and money laundering in the same sentence, but we feel it’s important to keep you out of hot water. Without much fanfare, the federal government rolled out a new reporting requirement on Jan. 1 that...
by Robb Zerr | May 1, 2024 | Entrepreneurship
Anyone who took Chemistry 101 knows about phase transitions. They occur when a solid turns into a liquid or a liquid turns into a gas (vapor). They happen all around us. Take an ice cube out of the freezer, put it in a glass, and it will return to its natural...
by Robb Zerr | Apr 1, 2024 | Marketing
Growing up in Renton, I fondly recall going to McLendon Hardware. The original store on Second Avenue was filled with anything you could possibly imagine. Their slogan back then was, “If we don’t have it, you don’t need it,” and from my experience, that held true. The...
by Robb Zerr | Oct 2, 2023 | Entrepreneurship, Starting a Business
Fall is upon us. I don’t even have to look outside. The scent of pumpkin spice is in the air, from craft beers and lattes to candles and tempting treats. It is a veritable bonanza for many small businesses smart enough to cash in on our seemingly insatiable appetite...
