Idea Generation
In the business world there are exceptional people who create a strong vision and develop planning and follow-through skills to ensure they become successful entrepreneurs.
Introduction
In this lesson, we begin with developing a strong vision for your business through idea generation. By the end of this unit, you will be able to:
- Identify your passions and interests.
- Use various brainstorming techniques to generate ideas.
The Entrepreneurial Mindset
Successful entrepreneurs share a unique experience; they have a way of thinking that embraces challenges, creativity, resilience, and adaptability in business. This is Entrepreneurial Mindset! It is important to understand the role of creativity in entrepreneurship. If you are unsure of how to pick a good fit for a small business, start by identifying your passions. In this exercise, we’ll explore personal interests and hobbies, connect these interests to overall passions that could link to potential business ideas, and better understand the importance of finding a niche market, that is finding a specific group of people to target your products/services toward.
Brain Mapping Exercise
Brain Mapping is an exercise that helps to visually organize information and connect ideas in a structured way. Especially when you have a lot of ideas, this activity can help you to narrow down a good place or places to start.
Put your learning into practice:
Explore Reflection Activity #1 in the workbook.
Example:
- Fitness + technology: Could be a specific platform or tech tool that improves my work out experience
- Sustainable living + fashion + technology: Interested in climate change and how fashion impacts the environment. Wonder if I could make an app that helps people swap clothes? Like a clothes library?
- Helping others + technology: How can I figure out who needs help with what using technology? Could I create a volunteer work app that also gives points and is like a live video game? Like, mowing the neighbor’s yard is 15 points and points equal rewards of some sort?
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Put your learning into practice:
Explore Reflection Activities #2 and #3 in the workbook.
Check what you learned
Welcome to our Young Entrepreneur Academy unit assessment tool. At the conclusion of each training unit, this tool is available to you to help you practice what you learn. You can pause and exit at any time and take the assessment as many times as you want. We don’t collect personal information nor do we use or show your name. Any data we do collect is anonymous and will be used to improve the curriculum. Your anonymous responses may be subject to public disclosure under RCW 42.56.
